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Wechat Tracking and Web Analytics
New emerging social media platform – WeChat shows a giant growth by acquiring 100 million registered users, especially in Southeast Asian countries since the beta launched in August 2011. Company in...
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Mobile Trend Leads High Bounce Rate
Does your website has high bounce rate? If your answer is yes, then you have come to a right place. Here will introduce several tips to tackle the problem of continuing having high bounce rate no...
View Article28th Web Analytics Wednesday
Welcome back everyone! This month we are delighted to share a case study on how to leverage A/B Testing to create a data driven mobile campaign. As marketers struggle to enhance the conversion of...
View Article29th Web Analytics Wednesday
Happy Chinese New Year Everyone! Hope you all had a great holiday! Sorry that we only send out this late notice as we are trying to confirm the speaker and this is what we all have been waiting for in...
View Article30th Web Analytics Wednesday
I think most of you have been receieving tons of privacy email this month similar to the below if you are living in Hong Kong. Therefore, we have invite Dr Henry Chang from the Office of the Privacy...
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Meaningful analytics report for senior managers
Web Analysts sometimes have difficulty to provide analytics reports to senior managers. Senior managers seems are not satisfy with the report even we grasp lots of findings and in-depth insights with...
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KPIs for SEO & PPC
There is always rivalry between Search engine optimization (SEO) vs pay per click (PPC) that which one is better for digital marketing world. Actually these two tools have different objectives and...
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Check Out the New Facebook insight!
Facebook Insight is a platform for Facebook admins to track their page’s activities. However, rather than using Facebook Insight, we usually choose others to track Facebook data as we always doubt...
View Article31st Web Analytics Wednesday
It have been a while since we have our last gathering. This month we will be updating everyone on all the new updates with Google Analytics. Again there are many new features that being launch in the...
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The Hong Kong Digital Analytics Summit 2013
The Hong Kong Digital Analytics Summit 2013 has been completed successfully on 11th October. Thanks all for coming to join us. On that day, we are glad to invite numerous speakers and guests to come,...
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